Margaritaville Hollywood Beach Resort

A themed resort on the Broadwalk

Margaritaville's branding runs through the entire property, pool design, restaurant concepts, retail, which shapes the guest experience far more than a standard flagged hotel would. That branding is part of the draw for some groups and a mismatch for others.

Programs looking for a laid-back, beach-adjacent setting for an incentive trip or informal gathering tend to fit naturally here; a strictly formal general session may feel at odds with the property's tone.

Because the resort is built primarily for families and leisure travelers, event planners should expect a casual, vacation-oriented tone throughout the property, from the pool areas to the lobby, which is part of what gives Margaritaville its distinct character among Broward-area event venues.

Meeting space inside a leisure-first property

Event and meeting rooms exist within the resort, but they operate alongside vacationing guests using the pool, the volcano water feature, and the beach access, which creates more casual foot traffic near event space than a business-focused hotel.

Coordinating with the property's event team on room location relative to guest amenity areas helps avoid noise or crowd overlap during sessions.

• Event space near, but separate from, the resort's pool and volcano feature
• Casual vacation-guest traffic outside meeting rooms
• Beach access directly onto the Hollywood Broadwalk

Hollywood Beach foot traffic

The Broadwalk running past the property stays active with pedestrians, cyclists, and beachgoers throughout the day, adding an energy to outdoor event space that a purely indoor convention venue does not have.

That foot traffic can work in favor of a public-facing brand activation, but it is worth planning security and access control carefully for anything meant to stay private.

Managing a laid-back property for work events

The clearest way to use this venue well is to lean into its identity rather than fight it: schedule the more formal parts of a program for indoor meeting space and use the resort's beach and pool areas for the social components they are actually built for.

Using the themed dining program well

Rather than a single formal banquet space, Margaritaville's food and beverage program spreads across several themed restaurants and bars, which gives planners a genuinely different option for a closing dinner or informal group gathering than a standard hotel ballroom banquet.

That structure works especially well for incentive trips and reward programs where the social component of the trip matters as much as any formal session, groups can spend an evening across two or three of the property's dining concepts instead of one fixed room.

The resort's fitness center and spa services exist alongside the pool and beach amenities, though most guests and event attendees gravitate toward the volcano pool and Broadwalk access rather than the more conventional wellness facilities.

Attendees flying in typically route through Fort Lauderdale-Hollywood International Airport, a short drive north, rather than Miami International, which sits farther south and adds unnecessary time for a Hollywood Beach stay.

Frequently asked questions